Shobha® (Beauty)
Urban Beautification & Green Spaces Program
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Schedule VII Alignment: Rural/Urban Development |
Programme Focus: Transforms public spaces including parks, school compounds, and traffic islands through landscaping, waste management integration, and community maintenance models.
CSR Value Proposition: CSR investment creates visible brand association with civic improvement while delivering measurable green cover enhancement and community usage metrics.
Key Performance Indicators:
- Public space transformation
- Green cover increase
- Community engagement
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SDG Alignment: SDG 11, 15 |
Investment Range: ₹8-15 lakhs per site |
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